These are pictures of dresses made out of ‘bathroom tissue’ (a.k.a. toilet paper). Surprisingly, this is the second time I’ve been commissioned to take pictures of dresses made of
toilet paper (excuse me, bathroom tissue). I think I might be some kind of bathroom-tissue-dress-photo taking savant.
The dresses were designed by Canadian designers as part of Cashmere’s annual breast cancer awareness and fundraising effort. The public is invited to vote on their favourite, and Cashmere will donate $1 to Canadian Breast Cancer Foundation for every ballot cast. Earlier this summer, the curator of the event, Farley Chatto, asked me to make the pictures for use in editorials, ads, and other promotions for the campaign. They are already up on the Cashmere website and facebook page. Have a look. You’ll see colour versions of the pictures (we made both black+white, and colour versions), and have a chance to vote on your favourite.
Client: Cashmere (Kruger Inc.);
Agency: Strategic Objectives;
Creative Curator: Farley Chatto;
Designers: Golnaz Ashtiani, Label, Suhalia Niazi, Rob Philpott, Michelle Merizzi, Sonia Leclair, Lucci Rojas, David Jack.